Offer 01 · Self-Serve
Beauty Business Blueprint
$27USD
For beauty pros launching a business who need the roadmap to start properly.
- Format
- Self-serve masterclass
- Duration
- At your own pace
- Access
- Lifetime
- Support
- Digital workbook + templates
BEAUTY BUSINESS MENTOR · CONSULTANT · FOUNDER
Build a beauty business that is profitable, structured, sustainable.
Mentorship and strategic partnership for beauty founders who are done guessing. Whether you're launching, resetting, or scaling — there's a programme built for exactly where you are.
Free Download
The Free Beauty Business Guide.
A free checklist on how to scale a beauty business without spending more money. Practical, founder-tested, and yours in one click — a no-pressure place to start.
Ways To Work Together
Three programmes. One goal.
Compare the three programmes at a glance, then scroll for the full detail on whichever one fits where you are right now.
Offer 02 · 1:1 · Application
The 30-Day Reset
$700USD
For existing owners who feel stuck and need to solve one major problem, fast.
- Format
- 1:1 coaching
- Duration
- 4 weeks
- Sessions
- 4 private sessions
- Support
- WhatsApp + email
Most Transformational
Offer 03 · Flagship · Application
The 90-Day Transformation
$4,000USD
For salon owners and founders ready to fully transform how their business runs.
- Format
- 1:1 strategic partnership
- Duration
- 90 days
- Sessions
- 12 × 90-min weekly
- Support
- WhatsApp + email · KPI reviews
Offer 01 · $27
Beauty Business Blueprint.
Perfect For
Beauty professionals who want to start a beauty business but don't know where to begin. Whether you're launching a salon, clinic, home studio, or freelance beauty business, this guide gives you the roadmap to start properly.
What You'll Learn
- Choosing the right beauty business
- Finding your niche
- Branding your business
- Pricing your services
- Creating your offers
- Setting up legally
- Marketing fundamentals
- Getting your first clients
- Social media basics
- Business mindset
- Common mistakes to avoid
What's Included
Digital workbook, step-by-step action plan, startup checklist, business planning templates, launch roadmap, and lifetime access.
Instead of feeling overwhelmed, you'll have a clear roadmap for launching a beauty business with confidence.
Offer 02 · $700
The 30-Day Beauty Business Reset.
Perfect For
Beauty business owners who already have a business but feel stuck — not getting enough clients, working all the time, not making enough profit, unsure what to focus on next, feeling overwhelmed, or struggling to grow. This programme solves one major business problem in 30 days.
The 30 Days
Week 1
Business Audit
Deep dive to identify what's working, what's not, where money is being lost, biggest growth opportunities, and your biggest bottleneck.
Week 2
Strategy Session
A personalised 30-day action plan covering revenue strategy, marketing, client attraction, pricing review, and business priorities.
Week 3
Implementation
Review progress, refine strategy, solve obstacles, and keep momentum.
Week 4
Growth Review
Measure results, celebrate wins, create your next action plan, and decide readiness for the Transformation Programme.
You'll Receive
- 4× Private Coaching Sessions
- Personalised Business Audit
- 30-Day Action Plan
- Resources & Templates
- WhatsApp Support
- Email Support
By the end of 30 days, you'll know exactly what's holding your business back — with a clear strategy to move forward.
Offer 03 · $4,000 · Flagship
The 90-Day Beauty Business Transformation.
This isn't coaching. It's a strategic partnership.
For salon owners and beauty entrepreneurs ready to build a profitable business that doesn't rely on them doing everything. A premium 1:1 partnership designed to completely transform your business over 90 days.
The Three Phases
Phase One
Diagnose & Strategise
A complete business audit across revenue, profit, pricing, services, client journey, marketing, social media, sales, systems, operations, team, customer experience, retention, brand positioning, and growth opportunities. Together we create a personalised 90-Day Growth Strategy with revenue targets, KPIs, weekly goals, and priority actions.
Phase Two
Implement & Optimise
Marketing strategy, increasing bookings, increasing average spend, client retention, pricing optimisation, upselling, business systems, SOPs, customer experience, team performance, time management, owner efficiency, and profitability.
Phase Three
Scale & Sustain
Long-term growth, business structure, leadership, automation, repeatable systems, scaling strategy, future opportunities, and growth planning.
What's Included
- Full Business Audit
- 90-Day Growth Roadmap
- 12× 90-minute Private Sessions (weekly)
- Weekly Accountability
- KPI Reviews
- Personalised Templates
- Business Resources
- Marketing Support
- WhatsApp Support
- Email Support
- Progress Reviews
- End-of-Programme Growth Plan
Results You Can Expect
More bookings, higher profits, more repeat clients, stronger branding, better pricing, clearer systems, less overwhelm, more confidence, a business that runs more efficiently, and more freedom as a business owner.
Together we'll build a beauty business that is: Profitable. Structured. Sustainable.
Client Results
What founders say.
"Working with Meredith helped me finally see where my business was leaking money. Within weeks, my numbers made sense — and so did my pricing."
Sarah
Salon Owner
"The 90-Day Transformation completely changed how I run my clinic. Systems, pricing, marketing — everything got tighter and more profitable."
Amara
Aesthetics Clinic Founder
"I came in overwhelmed and left with a real plan. My bookings doubled and I finally stopped working every weekend."
Nia
Freelance Beauty Therapist
"Meredith is direct, warm, and sharp. She saw things in my business I'd been avoiding for years and gave me the structure to fix them."
Leila
Beauty Brand Founder
Who I Work With
Beauty founders at every stage.
Salon & Clinic Owners
Owners ready to move from busy to profitable — with systems, pricing, and structure that hold up.
Beauty Founders & Brands
Product and service founders scaling revenue, refining offers, and building repeatable growth.
Freelance Beauty Professionals
Solo pros ready to turn a client list into a real business with brand, pricing, and marketing that convert.
Aspiring Beauty Entrepreneurs
Beauty professionals ready to launch properly — with a roadmap instead of guesswork.
About Meredith Shola
Built from experience. Backed by results.
I didn't stumble into the beauty industry, I built my way through it. I started out taking clients in my spare bedroom while working full time in corporate HR in London, before going on to found my salon in Dubai. I've spent nearly a decade at the intersection of beauty, business, and culture.
Leading one of Dubai's most recognised salons for Afro and textured hair — featured in The Sandy Times, spotlighted in African Expats Magazine, and awarded Fresha's Highly Recommended in both 2025 and 2026.
Now I use everything I've built — the platforms, the press, the experience — to mentor the next generation of beauty entrepreneurs and to inform how I speak, advise, and show up for the industry.
Recognition
The industry has taken notice.
The Sandy Times
Hair Care Expert — protecting your hair in Dubai heat
The Sandy Times
Top salon for Afro hair in Dubai — Black girl beauty guide
African Expats Magazine
One of 6 Black-owned businesses disrupting the Middle East
Fresha Highly Recommended
Recognised as Highly Recommended by Fresha across multiple years of operation — a testament to consistent client care and operational excellence.
2023
Highly Recommended
2025
Highly Recommended
2026
Highly Recommended
Women to Watch 2023
Named a Woman to Watch by Women Who Thrive — celebrating visionary female founders building businesses with impact and intention.
Frequently Asked
Good questions.
Still Deciding?
Start with the free guide.
A free checklist on how to scale a beauty business without spending more money — the exact framework I use with founders to unlock growth from what they already have.
